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Audience. Context. Creativity. Innovation.
On July 30, 2015 a one-of-a-kind experience touched down at Billy Bishop Toronto City Airport. An innovation in place-based media platforms, consisting of digital displays and a consumer mobile travel app has been carefully crafted to deliver a modern, intuitive experience that is convenient and entertaining—offering advertisers an innovative way to reach an affluent audience.
The result of more than four years of collaboration between BLACK and PortsToronto, this unique media experience launched with the opening of the new pedestrian tunnel. It is time for you to get aboard. Some highlights of the new media platform:
- Over 40 state-of-the-art digital displays to keep your audience captivated for up to 12 minutes, from airport curb to check‑in
- Fully interactive touch-screen displays, traditional media and experiential opportunities can create immersive and memorable brand experiences
- The Billy consumer mobile travel app will engage your audience in the lounge, in the air and at their destination
- Tools to help you understand the level of engagement and effectiveness of your campaigns
Interested in exploring your advertising opportunities at the airport? Talk to us today.